Sunday, July 15, 2007

Campaign Internet Videos: Viewed More on TV than Online

"Short videos produced for the internet are becoming an important component of campaign news. In some cases, candidates themselves are producing videos and releasing them on their campaign websites. Candidates also are seeing their own gaffes or embarrassing moments packaged in a brief video and put up on the web for all to see. And while these videos originate on the internet, more people are viewing them on TV than online." Source: Pew Research Center for people and the press

Download full PDF report
| Download topline questionnaire
| Link to online summary

No comments: